Modular, extensible architecture designed specifically for mobile
Built on the same standards-based Hadoop data infrastructure that powers Facebook and Google, Medio's cloud-based modular architecture has been designed to meet the needs of mobile service providers and consumers. Extensible, flexible, and capable of handling big, diverse data sets for real-time targeting/response as well as off-line usage.
Core architecture components and capabilities
• Plug-and-play integration with existing IP and heterogeneous data, such as content catalogs, transaction history, etc.
• Complement existing data streams with external and offline data
• Aggregate, normalize, index and augment data
• Native analytics layer with open APIs to power the creation of Clustomer™ profiles, insights and applications
• Application layer supporting app stores, widgets, portals as well as custom and third-party apps
• Real-time data feeds for higher level mobile and offline business intelligence applications
• Support for the widest range of smartphone, feature phone, and basic devices
