The Medio MobileNow™ Advertising platform allows for plug-and-play integration with multiple advertising networks so publishers can work with just those networks that meet their needs.
Leading mobile publishers and wireless operators trust Medio to work directly with their advertisers and integrate third-party ad networks. With powerful, intelligent, targeted advertising, you will boost sales, save time by targeting interested prospects, and automatically optimize your solution for the ad networks that perform best for your site.
Medio's MobileNow™ Advertising platform includes:
Medio AdBroker™ technology: Medio integrates all the top mobile ad networks seamlessly with your content and serves the most relevant and targeted ads to your users.
Made-for-mobile targeting: Go beyond simple keywords and banner ads to deliver advertising fueled by analytics. Drive more clicks when you present timely ads relevant to each query based on contextual insights, including device type, location, language, and recent searches.
Device optimization: Medio MobileNow™ automatically handles device targeting and device optimization, delivering ads for various screen sizes, phone capabilities, and rich mobile technologies.
Flexibility in ad placement: Only Medio places ads on both major operators' decks and in the off-deck world of independent mobile publishers.
Custom business rules: Medio's custom rules engine allows each publisher to modify and manage its network based on its unique business strategy.
Integrated reporting: Publishers can centralize management and reporting through a single interface.
